Right now, people are talking about you and your brand online. What are they saying?
Unfortunately, negative comments have a nasty habit of ranking higher and spreading faster than all the good things people have to say about you and your business. An upset a customer and their views are all over the web quicker than you can type "Brand X really sucks", Or a competitor that's decided to pretend to be an angry customer !
Reviews and Ratings
There are many website that will allow your customers to write a review and rate your company not all of these will allow us to remove the post but knowing that it's there and posting a reply to the comment can diffuse the situation and show prospective clients that you deal with complaints and care about your customers, leaving it wont just make it go away so not knowing is also damaging.